07/06/2020
ECA - Call for Nominations: Social Media Director
ECA members are invited to submit nominations or self-nominations for Social Media Director (term: immediately – Convention 2023). Nominees must hold and maintain current membership in the Association
Call for Nominations: Social Media Director
ECA members are invited to submit nominations or self-nominations for Social Media Director (term: immediately – Convention 2023). Nominees must hold and maintain current membership in the Association.
The Social Media Director should have a deep knowledge of a wide variety of social media platforms and activities, including an understanding of how to engage, listen and monitor communities on each platform. Duties expected of this role include:
- Curate, write, and publish content for ECA’s social media platforms, engaging with and managing, if necessary, any comments that are left by our audience;
- Develop social media strategies across platforms, including Facebook, Twitter and Instagram
- Use the social media analytics tools and interpret results;
- Build social media strategies for key events, including the annual ECA Convention;
- Organize, manage, and mentor a team of university/college students to develop and implement a social media strategy for the annual ECA Convention;
- Provide regular updates and postings to each platform leading up to and throughout the Convention;
- Work closely with the Executive Council, conference planner and membership to develop and manage creative content;
- Manage access and privileges to the social media accounts, including usernames & passwords for each account; and
- Develop bi-annual social media reports to share key learnings and actionable insights for the NCA & ECA conferences.
Nomination materials are due by August 1, 2020 and should include:
- A letter of application
- Copy of current vita
- Three letters of recommendation
Please send questions and nomination materials electronically to:
Stacy Smulowitz
ECA Executive Director
stacy.smulowitz@scranton.edu